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Mike talks with Adam Swart, the founder of Crowds on Demand, the original paid protesting firm, and a leading expert on protests, political optics, and narrative strategy. A lifelong liberal, Adam now finds himself increasingly “not liberal enough” for many in the modern Left.
Topics Mike and Adam discuss include:
– the false dichotomy between ‘real’ and ‘fake’ protests
– why every significant protest is a paid protest
– the left’s protest advantage over the right
– throwing tantrums vs getting things done
– the importance of barking up the right tree
– making geeky issues exciting
– if short-sellers could have been behind the Tesla protests
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